Course Requirements for MARKETING MAJORS
Please Complete All of the Courses Listed Below:
| Mktg 368 | Marketing Research | 3 | |
| Mktg 407 | Consumer Behavior [or] Mktg 417 Consumer Behavior & E-Commerce |
3 | |
| Mktg 495 | Marketing Management [M] | 3 | |
Please Complete Four (4) of Group A**:
| Mktg 379 | Professional Sales | 3 | |
| Mktg 478 | Sales Management [M] | 3 | |
| Mktg 480 | Business-to-Business Marketing | 3 | |
| Mktg 490 | Entrepreneurship [M] | 3 | |
| Mktg 498 | Marketing Internship | 3 | |
Please Complete Two (2) of Group B**:
| Acctg 338 | Cost Accounting | 3 | |
| Econ 301 | Theory of Firm & Market Policy | 3 | |
| IBus 380 | International Business [M] | 3 | |
| MgtOp 485 | Negotiations | 3 | |
| MIS 375 | Electronic Commerce & the Internet | 3 | |
| Mktg 499 | Special Problems | 3 | |
| Electives* | 3 |
* Elective Courses must have Advisor and Marketing Department Chair Approval.
** One [M] Course Beyond Mktg 495 is Required.
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