Style Guide
- Producing Campus Publications
- Referencing Washington State University Vancouver
- Using the WSU Vancouver Signature and Logos
- Official University Colors
- Downloading Templates
Producing Campus Publications
WSU Vancouver produces a number of campus publications including newsletters, program brochures, recruiting materials, flyers, advertisements, as well as other informational pieces for internal and external use.
To ensure consistency of style and design, the Office of Marketing & Communications is the checkpoint for all publications designed for external use. Marketing & Communications is available to review all publications, as well as provide design and writing guidance.
Referencing Washington State University Vancouver
- Upon first reference Washington State University Vancouver should be spelled out.
- WSU Vancouver or the Vancouver campus are proper second references
- Washington State University Vancouver should NOT be rendered as WSUV, WSU V, WSU-V, WSU/V or WSU at Vancouver.
Using the WSU Vancouver Signature and Logos
The primary signature for Washington State University Vancouver is the following:
This should be used on all University correspondence and publications including letterhead, business cards and fax cover sheets. Download approved WSU Vancouver logos.
Letterhead, envelopes and business cards must be ordered from the Office of University Publications and Printing (OUPP). Place orders online at publishing.wsu.edu/orderonline.
Cougar Head Logo
This copyrighted logo is a spirit mark for WSU and is used student clubs, athletics, and the alumni association.
Official University Colors
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Crimson Pantone 201 Hexidecimal 990033 RGB 153/0/51 CMYK 0/100/65/34 |
Gray Pantone 431 Hexidecimal 666666 RGB 102/102/102 CMYK 11/0/0/65 |
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Blue Pantone 285 Hexidecimal 0066cc RGB 0/124/194 CMYK 89/43/0/0 |
Teal Pantone 326 Hexidecimal 339999 RGB 0/177/176 CMYK 87/0/38/0 |
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Yellow Pantone 611 Hexidecimal cccc66 RGB 235/215/34 CMYK 0/1/92/11 |
Downloading Templates
Approved WSU Vancouver templates can be downloaded from the WSU Vancouver Online Photo Database.
Please contact the Joe Winton at 360-546-9603 if you need a template that cannot be found online.